Portfolio

TERESA WILLIS

MARKETER. EMOTIONS & AI-DRIVEN.

MARKETER.
EMOTIONS & AI-DRIVEN.

teresa-willis

Personal Details

As a Digital Marketer, Teresa does more than create and execute strategies in the right places. Teresa is a multi-passion marketer who tests her strategies; finds ones that work, and analyzes to ensure they continue working profitably.

With eight years of integrated marketing experience, she is responsible for executing marketing strategies that help increase brand awareness, generate leads, and acquire new customers. She is an analytical digital marketing manager with seven years of experience coordinating digital campaigns seeking the opportunity to apply leadership skills and strategic vision to a collaborative environment.

When she isn't working, you will find Teresa trying to float or dancing with her two left feet. No matter which one of her favorite shoes she dances with, her goal is simple - to empower entrepreneurs to differentiate themselves and drive measurable results through game-changing strategies.

My Professional Journey

  • Emperor Akbar Cardamom
    July 2024 - Present
    Digital & E-Commerce Manager
    I collaborate with agencies to drive digital marketing strategies and campaigns. I oversee e-commerce platform management, ensuring smooth operations and optimizing the online shopping experience. Additionally, I manage customer handling processes to improve satisfaction and foster long-term relationships.
  • Vibe Real Estate Services
    Dec 2021 - June 2024
    Digital Marketing Manager
    My role involved strategic planning, budgeting, daily campaign management, collaboration with developers’ teams and agencies, reporting, and enhancing project brand awareness to ensure the successful marketing of reputed developer's projects in the real estate industry.
  • Global Business Culture
    July 2021 - Dec 2021
    Digital Marketing Expert
    My role here was multifaceted, encompassing PPC campaign oversight, collaboration with CEOs, landing page development, SEO optimization, content creation, all with a focus on improving the company's global marketing efforts in the UK, USA and India.
  • Yogi Kripa MediChem
    Feb 2019 - June 2021
    Social Media
    My role was to build the company's online presence and increase awareness of their range of healthcare products. I was responsible for a diverse set of tasks, from creating content for Amazon product pages to managing social media accounts, engaging with the community, and contributing to various design and multimedia projects.
  • Univo Edtech
    June 2018 - Feb 2019
    Social Media
    I helped establish and manage the company's online presence, pioneering its social media marketing efforts, conducting market research, collaborating with the Marketing Manager, and creating compelling content for various online channels. My contributions were instrumental in promoting the company's programs and webinars and engaging with the educational community effectively.
  • Designers' Institute
    2017 - 2018
    Digital Marketing
    My role involved strategic planning, PPC management, social media management, content creation, design creation, and offline promotional activities.
  • Hiya Digital
    2016 - 2017
    SEO + Social Media
    My role was to achieve the targeted search engine rankings but also collaborate with clients, supervising interns, conduct keyword research, maintain websites, and actively pursue guest blogging opportunities.
  • Blue Crome
    2015 - 2016
    SEO and Content
    My role was to improve search engine rankings and also optimizing website content, conducting technical audits, implementing the SEO trends, and offering comprehensive reporting to clients in the pharmaceutical niche.
Cardamom Spice
Export
Real Estate
Industry
International Business Culture Training
Healthcare & Medical Products
Food & Beverage
Sector
Pharmaceutical Industry
Higher Education Programs

Skills

  • Customers.ai
  • Google Ads
  • Facebook Ads Manager
  • LinkedIn Ads Manager
  • Google Analytics
  • Google Search Console
  • WordPress
  • MailChimp
  • Shopify
  • Buffer
  • AirTable
  • Amazon Seller Central
  • Close CRM
  • Leadsquared CRM

Education

  • MBA in Business Analytics., 2024
    Golden Gate University
  • B.A., 2015
    Loreto College

Professional Acknowledgments

During the short period we worked in the real estate space, I noticed that Teresa is very good with people and has the ability to maximize their potential. She is an easy-going person and brings high energy to the team. She is a go-to Digital Marketer. We have worked on some of the best real estate projects together and she has delivered the desired results.

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- Purva Kulkarni

It is my pleasure to recommend Teresa for your digital marketing efforts.
I have eight years of experience working in digital marketing and have seen many colleagues come and go. Teresa is one individual I have worked with who uniquely stands out with her energy and enthusiasm. During our time together (early on in her career), she displayed the zeal to learn and had just begun in the field of social media marketing. When we first met and now, I am amazed at how far she has come. I am confident that Teresa would bring the kind of skills and experiences you’re looking for.

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- Pratham Salgaonkar

Teresa helped me script and shoot a LinkedIn video that tells my professional story clearly. I recommend her for her expertise.

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- Manish Lohana

You and I have collaborated closely on many SEO projects and ranked the client’s keywords on the first page. I am confident that you will quickly build rapport with everyone you work with. You are knowledgeable in digital marketing and enthusiastic. I appreciate all the hard work, creativity, and energy you put into it.
Keep up the good work, Teresa!

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- Priyanka Waghmare