How your brand can stand out

How your brand can stand out

Anyone can start a business. In a few clicks, anyone can create product listings, an online store, publish ads. This means… We are in a world of infinite supply. Every market, every industry is flooding with brands offering similar products and solutions. So, to be unique, you need to have a brand that cares about customers and maintains a deep…

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TikTok: Market to the Gen Z

TikTok: Market to the Gen Z

You don’t need me to tell you the rage of TikTok right now. Surely you’ve already stumbled upon a clip of someone performing a choreographed dance, completing a challenge, or sharing fitness routines. It’s meme culture at its finest. Teenagers see TikTok as entertainment. Brands are watching it like a shiny new space to explore. Being there allows brands to…

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Will Facebook Ads get you to your audience?

Will Facebook Ads get you to your audience?

As a digital marketer, it is easy to get caught in the hustle and bustle of marketing. Whether creating images and videos, blogs, promotional emails, search marketing, or even cold prospecting your leads, the options to reach your audience are endless. Advertising is a critical facet of running your e-commerce store, more so in this digital age. Unfortunately, for many,…

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